Multinational Retail Company

0
Miles de euros en cifra de negocio
0 %
Datamarts
+ 0
Profesionales

Objetivo

Analyze the shopping cart with historical store sales data to provide store personnel with a system of up-selling and cross-selling recommendations for a subset of their main products.

Estrategia

  • Loading the sales ticket data
  • Sales analysis: amounts, number of items, assortments … by day of the week, month, family, brand and item.
  • Generation of the suggested articles matrix
  • Presentation in a dashboard in Power BI

Resultados

  • Automation of the data acquisition process
  • Informed commercial team
  • Increase in ticket value
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